Friday, April 8, 2011

Youthful Burberry

“We wanted to create a dynamic, evolving campaign that reflects the diversity of our broad global consumer, revealing new British cast members each month, all with their own identity, embodying the different attitudes of the Burberry guy and girl. We shot the campaign on Brighton beach to celebrate the great British outdoors and our history of supporting emerging talent and to bring to life the emotion behind protection from the elements.’’ said Christopher Bailey, Burberry Chief Creative Officer
Matthew Beard and Sophie Kennedy-Clark, ad campaign shot on Brighton beach, by Mario Testino

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